Using existing footage, the goal was to create a new, exceptionally tall-format film with an aspect ratio of 3:16 for the company’s atrium. The particular challenge was to blend the existing sequences into a harmonious overall production and to develop a promotional film that would impress not only with its unusual format but also with its powerful visual language, dynamism, and emotional impact.

Using existing footage, a new, exceptionally tall-format film with an aspect ratio of 3:16 was created. The particular challenge lay in combining the existing sequences into a harmonious overall production and developing a promotional film that would captivate viewers not only through its unusual format but also through its powerful visual language, dynamism, and emotional impact.