Flexima® Key Soft convex
Client
B.Braun SE
Services
Product Brand Film
Realistic imagery
Flexima® Key Soft Convex is a flexible, soft-convex baseplate for ostomy care. The material’s exceptional softness, its 6 mm deep convexity, and the various combination and attachment options needed to be communicated clearly and visually.
Our task was to clearly illustrate the product’s features and functions using a modern 3D computer animation. The animation was intended to show how the baseplate is applied to the skin around the stoma, as well as the various types of pouches available and the additional securing method using a strap.
The result is an informative product animation that visually highlights the soft texture of the material and the 6-mm recess. In addition, the video showcases the different bag styles as well as the flexible attachment of the strap to the three eyelets on each side, which allow it to be secured at various angles.

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