The goal of the project was to create an innovative digital experience for the Axano treatment unit from Dentsply Sirona. The focus was on a WebAR application that allows users to virtually place the product directly within their own dental practice.

To this end, an interactive 3D representation was developed that enables a realistic view of the product from various perspectives.

This allows prospective customers to assess the proportions and design of the dental unit in its actual spatial context and get a concrete idea of how it will fit into their practice.
The result is a digital product presentation that goes beyond the limits of traditional product displays. It makes complex product information spatially tangible and supports an informed purchasing decision—easily and directly through a web browser.